Rupp TO Keynote NMA’S MEATXPO’11

January 25, 2011

Oakland, CA – National Meat Association is pleased to announce that MEATXPO’11, Suppliers’ Exposition and 65th Annual Convention, will be held on February 13-16, 2011 at The Mirage Hotel in Las Vegas, NV. The keynote speaker for the convention will be Bill Rupp, President of JBS USA’s beef division. Rupp will address the audience at the Annual Meeting on Tuesday morning, February 15.

Rupp has a long history in the beef industry. Prior to joining JBS, he was CEO of Loveland, Colo.-based Meyer Natural Foods. He started with Meyer in February of 2009, after stepping down as president of Wichita, Kan.-based Cargill Meat Solutions. He was with Cargill in various capacities for more than 25 years.

NMA's MEATXPO’11 event will be packed with roundtable seminars. Topics include: STEC Surveillance, Exports, Donning & Doffing, PHIS, Industry Structure, and Industry Image. Roundtable speakers will include: Mohammad Koohmaraie, IEH Laboratories; Phil Seng, USMEF; Julie Myers, Immigration & Customs Solution; Laurie Bryant, MICA; Al Almanza, FSIS and many more.

The NMA General Session will also feature a great lineup of speakers:

  • Amy Smith, DuPont Qualicon
  • Terry Stokes, Innovative Food Strategies on behalf of Pfizer Animal Health
  • Gilad Almogy, Cogenra Solar
  • Bo Reagan, National Cattlemen’s Beef Association
  • Adam Aronson, Arrowsight
  • Dan Sandos, Transaction Ole

The Consultant’s Corner will provide one-on-one consultations, as well. The expo show floor will be an unprecedented opportunity for networking, because NMA is co-locating this year with the National Grocers Association’s Synergy Showcase. There also will be many other fun events, including the golf tournament at the Paiute Golf Resort, a “Mob Experience” spouse tour taking place at the Tropicana Hotel, Sausagefest, and so much more.

For more information or a complete brochure, contact the NMA office at (510) 763-1533, e-mail or look at our website at

National Meat Association is a non-profit trade association. Since 1946, NMA has represented meat packers and processors, equipment manufacturers and food suppliers who provide services to the meat industry. The association has members throughout the United States, as well as in Canada, Australia and Mexico.